Contemporary Strategy Analysis : Text and Cases Edition

AED 150.00AED 425.00 AED 150.00 (-65%)

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Robert M. Grant combines a highly accessible writing style with a concentration on the fundamentals of value creation and an emphasis on practicality in this leading strategy text. In this new edition several topics have increased emphasis including: platform-based competition and 'ecosystems' of related industries; the role of strategy making processes/practices; mergers, acquisitions and alliances; and additional emphasis on strategy implementation. Cases are completely updated to include companies which are prominent in the business press and well known to students (eg Amazon, Tesla, Tough Mudder, Tata Group, Samsung). Contemporary Strategy Analysis: Text and Cases, 9th Edition combines the text with an updated collection of 20 case studies. It is suitable for both MBA and advanced undergraduate students.
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AED 150.00AED 425.00 AED 150.00 (-65%)

Estimated delivery date is on Nov 29

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By Robert M. Grant

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Weight 0.189 kg
Dimensions 24.3 × 0.028 × 0.4 cm

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Contemporary Strategy Analysis : Text and Cases Edition

Contemporary Strategy Analysis : Text and Cases Edition

AED 150.00AED 425.00 AED 150.00 (-65%)

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