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CRAFTING AND EXECTING STRATEGY
AED 150.00AED 290.00 AED 150.00 (-48%)
By Arthur Thompson Jr , Alex Janes , Margaret Peteraf , Ciara Sutton , John Gamble , A. Strickland Iii
Description
Crafting and Executing Strategy has been revised and updated specifically with its European readers in mind. Building upon the success of previous editions, it continues to explain the core concepts and key theories in strategy and illustrate them with practical, managerial examples students can really relate to. Brand new features have been developed to encourage readers to go beyond learning and to apply their knowledge to from a diverse range of real-life scenarios including global brands, SMEs, public sector and not-for-profit organizations.
Specifications
Additional information
Weight | 0.198 kg |
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Dimensions | 26.5 × 0.025 × 0.5 cm |
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