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ESSENTIALS OF SERVICES MARKETING
AED 390.00 AED 145.00 (-63%)
By Jochen Wirtz , Patricia Chew , Christopher H Lovelock
Essentials of Services Marketing delivers streamlined coverage of services marketing topics with an exciting global outlook.
With its visual learning aids and clear language, students read less to learn more.
For undergraduate services marketing courses.
|Dimensions||27.6 × 0.23 × 0.5 cm|
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