EXPLORING PUBLIC RELATIONS

AED 125.00AED 250.00 AED 125.00 (-50%)

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By Ralph Tench , Liz Yeomans
Sold By:  FriendshipBookshop
SKU: FB141 Category: Tag:

AED 125.00AED 250.00 AED 125.00 (-50%)

Estimated delivery date is on Feb 14

Description

Exploring Public Relations is the definitive academic text on Public Relations. Now in its third edition, the book is essential reading on courses in PR at undergraduate and postgraduate level. It continues to provide a critical analysis of the subject and a sophisticated blend of theory with real life, and includes many case studies, activity exercises, discussion questions and full colour photographs to illustrate the discussions in the text. There is new coverage of the impact of Web 2.0 technologies on PR as well as updated case studies and examples throughout the book to engage students of this exciting subject.

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Weight 0.192 kg
Dimensions 26.6 × 0.022 × 0.4 cm

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EXPLORING PUBLIC RELATIONS

EXPLORING PUBLIC RELATIONS

AED 125.00AED 250.00 AED 125.00 (-50%)

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